Everywhere-ness

So I broke down and got an iPhone... and yes it was totally worth it.

If you're in Chicago and on Twitter/Twinke, I'm addicted to it and my handle is "negligent"

Not terribly SEO-related but what the hey.

Have a great day!
-KnitHat

Organic Click Through Rates

A colleague of mine passed this along to me. It's an interesting read. A post on Searchlight Digital shows a chart of click-through rates for different positions on SERPs. Here's the earl...

http://searchlightdigital.com/the-ultimate-guide-to-serp-click-through-rates

Cheatsheet!

Who doesn't love cheatsheets?

I'm on the Aarron Walter kick these days and I recommended his book "Building Findable Websites" to a co-worker. He found this cheatsheet and now I'm recommending it to you.

Technically, this how good SEO is supposed to work. Put out good content and people will link to your stuff... just like I'm doing. Here's the URL

http://aarronwalter.com/wp-content/uploads/2008/07/findability-strategy-cheatsheet.pdf

I can read!

Hey everyone.

I'm reading a book right now called "Building Findable Websites" by Aarron Walter. The copywrite is 2008 so i figured it was fairly up-to-date.

I'm about halfway through and it's pretty good. A little too Apache oriented but still pretty darned good.

Except...

Repeatedly, he mentions a SEO technique for image replacement using CSS where the text is aligned left like -9999px and a background image is used on the visible portion of the screen.

Seems pretty shady to me and I'm surprised it even gets mentioned in the book. I have to ask "why" though.

Is it because the CSS isn't inline and Google won't know about the external stylesheet? I think Google's has to have figured this out and considers it a form of cloaking.

If anyone has any thoughts, I'd love to hear about it.

OK. that took a little longer than I expected

I'm back and plan on getting this blog back on track (whoa that rhymed)

In the meantime...

http://failblog.org/2008/07/28/ufo-fail/

more moving...

This is finally the weekend that I'm moving. I tried to work it out so that the internet access will be up and running as soon as we're in there.

More frequent postings should follow.

c-ya!

Answer: Dynamic .aspx sitemaps

According to the responses I received on the Google Webmaster Forums, it looks like Google doesn't care what the file extension is as long as... well here's the quote:

"The it doesn't matter what you use and what you call it - the content-type has to be application/xml or text/xml .

The server does what it does with that extension .aspx - it will execute the script. The script produces output in the xml format. You just need to ask your script to produce the correct header for content-type, before it starts outputting the xml content. So what the user agent gets is the output of the script. And what type it is - well, that's what content-type is for." - webado

Does that make sense to everyone? Good.

(thanks webado)