I’m starting a project to do some SEO for an area of a site completely generated with WordPress. Preliminary checks of the source code show some small, easy-to-fix issues such as duplicate keyword meta tags. I think this is most likely due to the autoMeta plugin running alongside the keyword generator widget you see when post an article. I still haven’t decided which I’m going to keep. If anyone has any thoughts, let me know.
Once I make that decision, I need to decide what keywords to even optimize for. I’ve retrieved a list of phrases from our web analytics application and then run a Google report against them. We’re doing pretty well there. Now, I’m waiting on a Search Volume Report on that list from one of our SEM guys. He gets it from Yahoo! but we can use that as a guide.
If the search volume is too close to the traffic generated by these terms, then we may have too look elsewhere to generate traffic and this might not be an SEO project after all.
I’ll try to keep up with everyone on how page-views are increasing (hopefully) as the project progresses.
Any tips, as always, are welcome.